There’s something about taking something you do for 15 years and trying to transition it from one media to another while going through a major transition of your own. So, this little blog has languished while I tried to deal with the question of what to do with the Packet Rat while I was in the midst of moving into a totally new personal mindset.

Hi. I’m Sean Gallagher, and I’m currently the editor of Defense Systems magazine. And for 15 years, I was scribe to the Packet Rat. Continue reading →

So, now that the Rat is starting to ramp up this blogging thing, it seemed like a good time to try to monetize the thing. So he signed up for a Google AdSense account, and went through the rigamarole of setting up ad boxes.

Imagine his horror when the first advertisement to show on his blog was for “Rat Breeding Services.”

“I am NOT running a prostitution site,” he said, banging his head.

He tweaked his metadata, and futzed with the AdSense configuration a little, and gave it another go.

First ad: “Rat Cages & Housing, Large stock of Rat Supplies. Cages, food, treats, and more.”

Clearly, this was not going as planned.